Duplicate records on any database waste time and money. Whether you are a publisher paying postage for two identical magazines to be sent to one customer; a database management company selling 50,000 records with 900 duplicates for direct mail purposes; or a business importing an accounts database into a marketing database SecondsOut provides a solution for all duplication problems.

In the wired up electronic world of web and e-commerce, basic issues such as duplicate address files present real-life headaches and financial implications for you and your customers.

SecondsOut is a powerful, intuitive deduplication product that can be used across multi-million name and address databases to detect and report on duplicates. SecondsOut works by indexing name and address data into a master index and then using multiple algorithms determines duplicate or redundant records. These are reported back to the user in the form of a printable report and are available electronically for merge/purge action.

SecondsOut can handle files of varying sizes and formats including overseas and domestic data within the same database. Records do not have to be postally correct, contain zip codes or be complete. The methodologies employed by Seconds Out go far beyond normal pattern matching software or even key word algorithms. 5 fifteen’s de-duplication technology can also be embedded in other software applications.